Less than 24 hours after presidential hopeful Donald Trump announced his running mate and debuted his new logo, he changed the logo. The reason he changed it was because of the image giving an unintended message. His team worked to change the logo so quickly because they realized how powerful a logo can be. Logos leave an impression on peoples’…
Is Direct Mail Outdated?
Although direct mail could seem old school or outdated, direct mail still prompts a higher response rate than any marketing medium, including digital marketing. Especially in a world where customers' inboxes are overloaded each day with advertisements, a company showing up in their actual mailbox can be refreshing. 76% of consumers have stated that they trust direct mail whenever they want to make a purchasing choice. Since 85% of your business comes from within a 5 mile radius of your business, direct mail can be a powerful means for gaining attention.
Find Your Potential Customers
Using geographic and demographic filters, we can search for clients based upon important factors, such as age, drive time from your location, income, etc.
Design Your Materials
Based upon your specific needs, we will custom-build your materials to communicate your message and reach your intended audience.
Start Your Direct Mail Campaign
We will implement your direct mail strategy and ensure your marketing materials are delivered to your potential customers. At the same time, we will be reaching your customers through digital means as well.
Analyze the Efforts
After the campaign has been completed, we will review how successful the measures were so we are able to recommend improvements for the next time. Our team will always be looking for opportunities to build on your growth and success.
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