The name you can trust since 1946!

Ferguson Heating and Air Conditioning Company is an established leader in the HVAC industry and a pillar of the community with over 73 years in the business. With four generations represented thus far, Ferguson is a family-owned business known for their integrity, committed customer care, and meticulous work. They specialize in the design, sale, installation, service and maintenance of heating, air conditioning, and home comfort systems. Since 2016, we have furthered their success and brought new energy to their business through operating as their full out-sourced marketing team.

“Our first year with Harbinger was remarkable, sales went up by 30% our leads went up by 221%, and our new customers increased by 24%. ”
- Alan Ferguson, Owner of Ferguson Heating and Air

Results that speak for themselves

Consistent 1st Page Organic Ranking for 121 Keywords

Out of 151 targeted keywords, 121 rank on the 1st page of Google Search, dominating HVAC search terms in the Peachtree City area

Over 10,000 Online Generated Calls!

Tracked using unique tracking numbers that did not exist before working with Harbinger Marketing

Over 20,000 New Visitors Brought to the Website in Just Over Two Years

The average time spent on the website by each visitor was 1 minute and 54 seconds, with over 11,000 total website leads between forms and calls combined

Massive Increase in Listing Visibility on Google Search

174,000 listing appearances in Google Search generated by Local Listing management and keyword targeting from Harbinger Marketing

More Leads for Less Money

With Google Ads, Harbinger Marketing generated 500+ leads at an average cost per lead of $30 over the past 2 1/2 years. The ads yielded an astounding 37.40% conversion rate for the life of the account, dominating the industry average conversion rate of 2.78%

Finding solutions through design

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