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Email Marketing

Email marketing is a powerful tool that allows your company to share vital information, promotions, events, news, and updates on a consistent basis. With Harbinger Marketing, we help your email marketing campaigns achieve greater success by increasing overall email interaction and trackable conversion rates while decreasing your unsubscribe and bounce rates. All our emails are professionally designed and tailored to your specific brand to help them stand out from the competition. Even with a constant flood in peoples' inboxes, our email campaigns are influential and help you build customer relationships while promoting your company.

Our

Process

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Strategic Planning

The first step is outlining your business profile. Your Marketing Director will identify your marketing goals, competitors, advantages, target markets, and finally, your voice and tone. After this, your Marketing Director will create an Annual Marketing Plan with the Content Director, ensuring that everything from email marketing to blogs is consistent with your business profile.

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Content Creation

Based on your Annual Marketing Plan, our Content Marketing team will develop a quarterly social media calendar. From this, we’ll develop bi-annual or quarterly shoots to capture content. Your Marketing Director will then present the quarterly social media calendar combined with monthly emails and blogs for your approval.

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Track & Report

We track and measure open rates, click-through rates, and bounce rates so you know how effectively your campaign has performed and how strong of an ROI was achieved. Additionally, we utilize our analytics to determine how many next steps were taken as a result of the email.

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Update

We will look at your existing database to ensure the recipients are appropriate. There is no value in sending email marketing to outdated addresses. At this phase, we also lay the groundwork to ensure that your emails will actually make it to the recipients and not get filtered out of their inbox.

Partner Success Stories

We offer comprehensive email marketing services that help you connect directly with your target audience, drive engagement, and keep your company top of mind through strategic, personalized email campaigns.

Harris Vacations
Providence Dental Spa
Plugged In Electrical
J&M Pool Company
ADM Rolloff
Blackjack Paving

Let's Begin a Conversation

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Our

FAQ

  • How are emails created with Harbinger Marketing?

  • How often will you email on my behalf?

  • How are email contents determined?

  • To whom will emails be sent?

  • How will I approve emails before they are sent?

The Best Marketing

is comprehensive