With well over 2 billion users worldwide, social media has become an essential for everyday life. Whether posting a Twitter status, watching a Snapchat video, liking a Facebook post, or sharing a photo on Instagram, the average social media user spends 135 minutes per day on social media sites. The numbers for social media usage rise steadily every year. The…
What is Video Production and Why Does it Matter?
Videos are an essential part of establishing a strong first impression. Having a video on a landing page for your website increases the conversion rate by almost 80%. Video is 50 times more likely to get organic page ranks in Google than plain text results. Additionally, visitors stay two minutes longer on a site if a video is present. Beyond just the first impression, videos are useful for explaining a process, showcasing a service, and advertising your company in general. Using a video is a powerful way to connect with your customers and communicate your company's message in Atlanta, GA.
Your video's success is hinged on how well it supports your website and branding. We want your video to be a visual experience which encourages your visitors to want to engage with you. During this creative process, our team will work with you to determine the goal, message, and desired outcome. Before we begin pre-production, a script will be composed, edited, and finalized.
Using the information from the planning stage, we will commence with pre-production. Our team will prepare a logistical plan for production day and make sure all expectations are clearly set.
Bringing state-of-the-art cameras, lights, audio equipment, drones, and any other necessary equipment, our crew will arrive ready to make some magic. On production day, we are capturing all the pieces needed to create the end-product, according to the established creative plan.
After obtaining the footage, we compile, edit, and produce a compelling visual. Through adding music, graphics, animation, and live video, we create a video which will amaze and influence your client base. When we are finished, your video and edited photos will be ready for implementation right away.
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